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Be&Cheery Mixed Nuts Upgraded Again: Coconut & Manuka Honey Flavor Officially Launched

2025-08

Be&Cheery Mixed Nuts Upgraded Again: Coconut & Manuka Honey Flavor Officially Launched

Be&Cheery's Original Flavor Selected Evening Nuts Win the Gold Award at the iSEE Global Awards.

2025-07

Be&Cheery's Original Flavor Selected Evening Nuts Win the Gold Award at the iSEE Global Awards.

According to a report by China Food Safety Network (reporter Liu Yanzheng), recently, at the 7th iSEE Global Awards Annual Gala and Awards Ceremony hosted by Foodaily Daily Food, Be&Cheery once again drew industry attention with two innovative products.

Fun and health coexist: Be&Cheery joins hands with JD Supermarket to unlock new possibilities for snacks.

2025-05

Fun and health coexist: Be&Cheery joins hands with JD Supermarket to unlock new possibilities for snacks.

On May 29, Be&Cheery and JD Supermarket jointly held the "Shining Beijing Flavors, Discovering the Charm of Be&Cheery" spring new product launch event, unveiling four blockbuster product lines: the Capybara snack gift set, Angus steak crisps, the "One Fruit" series products, and canned mixed nuts with black truffle flavor.

Be&Cheery's "One-Bite Mango Strips" became an instant hit upon launch—what’s the secret to this brand’s success?

2024-09

Be&Cheery's "One-Bite Mango Strips" became an instant hit upon launch—what’s the secret to this brand’s success?

Recently, Be&Cheery teamed up with Minute Maid and 7 Up to launch a co-branded "One-Bite Mango Strip" flavor. Reportedly, the product was released in early September this year and features the distinctive flavors and bubbly texture of the aforementioned beverages, which have become its main selling points.

Be&Cheery's 12-Year Journey of New Year Flavor: A Fresh Interpretation of the "Snack World" Combining Intangible Cultural Heritage New Year Flavors with Value for Money

2024-12

Be&Cheery's 12-Year Journey of New Year Flavor: A Fresh Interpretation of the "Snack World" Combining Intangible Cultural Heritage New Year Flavors with Value for Money

Among all festivals, the Spring Festival stands out as the most important traditional holiday. It vividly embodies the cultural beliefs and ideal aspirations of the Chinese nation, becoming a “symbolic ritual and cultural symbol.”

Safety issues are frequently reported with internet-famous snacks—where exactly lie the risks in the leisure-snacks industry?

2026-05

Safety issues are frequently reported with internet-famous snacks—where exactly lie the risks in the leisure-snacks industry?

As the casual snack market continues to expand, food safety issues occasionally arise, posing a hidden concern for the industry’s development. Understanding these risk factors can help consumers make more informed purchasing decisions and enable companies to strengthen quality management in a targeted manner.

What is the market size of the snack food industry, and what are the drivers of its growth?

2026-05

What is the market size of the snack food industry, and what are the drivers of its growth?

The leisure snack industry is one of the most dynamically growing segments within China’s food industry. According to data from the China Business Industry Research Institute, the size of China’s leisure snack market reached RMB 928.6 billion in 2023 and officially surpassed the RMB 1 trillion mark in 2024.

Why are consumers increasingly favoring healthy snacks? Is it possible to have both “delicious” and “healthy”?

2026-05

Why are consumers increasingly favoring healthy snacks? Is it possible to have both “delicious” and “healthy”?

In the past, snacks were often synonymous with “unhealthiness,” with high sugar, high salt, and high fat levels being the prevailing perception. However, in recent years, healthy snacks have been rapidly gaining traction, emerging as a key driver of industry growth. Behind this shift lies a profound transformation in consumer attitudes and purchasing habits.

Why can bulk snack stores sell products cheaper than supermarkets?

2026-05

Why can bulk snack stores sell products cheaper than supermarkets?

Many consumers have noticed that snack outlets on the street offer products at significantly lower prices than traditional supermarkets—for example, a pack of cookies that costs 5 yuan in a supermarket might be available for just 3.5 yuan at a snack store. How is such low pricing possible? Is there a difference in product quality? In fact, this pricing strategy is underpinned by a well-established business model.

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